Attract Your Share of the Estimated $4-$7 Billion in Unclaimed Matching Gifts

Although I'm a fan of Double the Donation for their online tools for #nonprofits, I am not working for them, I swear, but I do recommend exploring their #database: https://lnkd.in/ej89qy4N

===> TechSoup's research from "Which Fundraising Strategies Work?" found that mentioning matching gifts in fundraising appeals results in a 71% increase in response rate with a 51% rise in average donation amount.

===> Forbes found in "Corporate Giving by the Numbers" that 92% of surveyed companies offer at least one kind of gift matching program to their employees.

One part of the solution is donor education.

Most surveyed #donors are unaware if their #company offers a #matchinggift #program and if so, how to make use of the opportunity.

When donors are made aware of their company's matching policy, #gift amounts increase, on average.