Eye-opening Online Giving Trends

++ 40% of 7,004 donors surveyed say they gave through Facebook and 12% through Instagram

++ 1/3 have given to nonprofits outside the country

++ 1/3 say email is the communication tool most inspiring to donors to give

++ 57% of donors in Canada and the U.S. are enrolled in a recurring giving program

Source: Nonprofit Tech for Good's survey of 13,000+ donors in their 2020 Global Trends for Giving